Sticky Services: The guys discuss how they think about their service offerings to create long lasting relationships with their clients. They discussed 3 specific services an agency can offer that creates a long term partnership with clients and positions their businesses for upsell opportunities. They also spoke about how the rise in zero click and AI impact their approach to their offerings. #digitalmarketing #ai #aimarketing #ppc #seo #growthhacking #googleads #searchenginemarketing #sem